About CRT - Customer Satisfaction Feedback Surveys

Customer Research Technology (CRT®) was established in 2001 with the mission and core strategy to become the leading provider of a growing range of research technologies and services.

Substantial growth has led to partnerships with IBM, the Market Research Society, the Institute of Customer Service, and now over 1 million people give feedback through CRT®'s ViewPoint RCS every year. We are now the leading provider of research technology in the UK and have a growing international presence.

CRT® is socially aware and actively engaged in community projects through its staff and selective sponsorships.

What we do


The value of customer satisfaction feedback surveys can be significantly improved when the customer’s experiences are captured precisely at the point they occur. CRT® use state-of-the-art technology in a range of survey devices, which are employed in the area where the customer will have their experience. Consequently we can identify not only how the customer felt but also when they felt it. There is no lag between the customer experience and the customer giving feedback.

We offer a range of services for improving customer service including consulting and a selection of hardware and software options. Our end-to-end solutions include a range of devices for different specific purposes, together with a powerful but easy-to-use central Research Control application called ViewPoint. For more information please visit our ‘products’ section.



CRT™ can help you get more from your customer, patient or public surveys call: +44 (0) 2476 430 295