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Harness the power of ViewPoint and gain an intimate understanding of your customers' needs...
Gaining a better understanding of the things of importance to a customer is an ongoing challenge for all of us. Is it price? Is it the quality of the product? Is it the standard of service that’s important? Or could it be a combination of all three?
Whatever the answer, the reality is the greater your understanding of the dynamics that drive a positive customer experience, the better your sales performance will be. Fact.
Strong bias
Our work is evidence-based and designed to meet specific customer experience needs.
For example, Coventry University recently conducted research into the behaviours and preferences of consumers when they take part in satisfaction exercises.
The University concluded members of the public prefer using onsite customer feedback software devices for measuring customer satisfaction – particularly Touch Screens – compared to other methodologies, such as paper-based surveys or telephone interviews.
But, while respondents said they were happy to participate in such exercises, they stated very clearly there was a time limit: in the case of an online survey this was five minutes. No more! Participants in the survey also said they would only be prepared to answer 15 questions, or less.
We have listened to Coventry University and other industry experts. That’s why everything we do conforms to industry best practice and is committed to delivering you the very best in terms of price, product, service – and overall experience.
 Graph.png) CHANGING TIMES: Coventry University discovered touch screen surveys came out top amongst consumers |
